• Act on my self-starting and resourceful entrepreneurial nature, competitive sport experience and passion to create the perfect compression short for the competitive and everyday athlete.

• Founded own apparel brand. Experience in sales, marketing, customer service, administration, design and product development.

• Current strengths are in product development and marketing.

• Created strategies for DTC, cross-branding, team and wholesale revenue streams.

• Grew sales to $75K in 2 years for DTC channel through grass roots, seeding, email and digital marketing strategies.

• Currently manage all product creation, sourcing, design, operational logistics for production and customer service.

• Manage photoshoots, marketing content and calendars for product activation and brand storytelling.

• Product featured in GQ, Runner’s World, Men’s Health, Esquire and Askmen (blog).

• One of seven key members in apparel innovation studio serving emerging and world renown brands with product concepts, design solutions, and market strategy. Specialist in sew-free apparel construction.
• Manage project timelines, sourcing and construction for all projects involving bonding and/or laser cutting.
• Manage relationships and timelines with vendors involved in supplying studio with bonded materials used for projects involving laser cutting or bonding.
• Work cross-functionally with project management, sewing, pattern making and sourcing to assist on sewn project timelines, refine order of operations and optimize work flow across teams.
• Stay ahead and maintain industry knowledge of adhesives, overlay tapes and overall application techniques used in heat press / bonded construction processes and manufacturing.
• Manage and maintain bonded machinery, innovation space and inventory.
• Constantly be testing and challenging the limits of bonded applications to enhance apparel construction techniques and provide clients with an assortment of innovative construction options.
• Constantly be aware of workplace process innovation to enhance or edit current work flow systems in place.
• Adept in Adobe Illustrator, Smartcarve, Powerpoint, Excel and Microsoft Word.

• Created a marketing plan for new company rebranding strategy with a $400,000 budget presenting to the executive board; highlighting next steps to expand markets to seven states.

• Launched a sales incentive plan for brokers selling existing products with a target budget of $700,000; in order to generate additional sales.

• Researched potential new markets such as Alaska, Montana and Wyoming, specifically focusing on niche target markets for sales representatives. 

• Organized six consumer focus groups to spark customer feedback and enhance customer loyalty on products and services.

In progress to receive certification in Project Management from Portland State University to refine my Project Management skills and enhance professional cabilities.